Fair Trade Towns workshop summary

This year's Countdown Campaign Day hosted three workshop sessions where delegates discussed Fairtrade Towns and the lessons that can be learned from people's experiences either in setting up Fairtrade Town steering groups or maintaining the vision in established Fairtrade Town groups. Having completed the workshops the volunteers were asked to compile a summary of the key recommendations resulting from their discussions, these are listed below:

It is important to approach schools and councillors
It is vital to maintain a presence by holding competitions/events
Established groups need to help new groups
There should be annual group pledges and individual pledges regarding how they choose to promote Fair Trade.
Businesses and schools should also make yearly Fair Trade pledges
It is important to keep asking for Fairtrade products in shops to increase local interest.
It is important that Fair Trade steering groups have members with
- strong skills sets in IT, sales, marketing, media and publicity
- realistic ideas for the group

If you would like to add any ideas to this list or can suggest any changes please contact us at info@sftf.org.uk.